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Accessories of the lifestyle brand ZWIESEL 1872 shone brightly at this year’s PETRA Fashion Awards

28 July 2008 – On 26 July, the fashion and trend magazine PETRA presented the PETRA Fashion Awards for the fourth time in the turbine hall in Düsseldorf. This year too, Zwiesel Kristallglas designed the much sought-after fashion awards from satin finish glass. Accessories from the ZWIESEL 1872 brand provided an elegant atmosphere.

The ZWIESEL 1872. LIVING COLLECTION. creates evocative accents in modern homes. Elegant glass accessories convey calm and extravagance – for the beautiful sides of life.

Hand-blown, opalescent vases from the SEED range and small wind lanterns from the LIVING LIGHTS range of the ZWIESEL 1872. LIVING COLLECTION. emphasised the unique atmosphere of the exclusive award ceremony. The lifestyle brand ZWIESEL 1872. also had its own presentation in the Beauty Lounge, where experts offered guests consultations and beauty treatments.

A total of seven awards were presented on the evening. In the category of German Fashion, the popular trophies went to the fashion labels Closed (“casual ladies’ fashion), St. Emile (“high fashion for women”), Strenesse (“premium ladies’ fashion) and La Perla (bodywear). Louis Vuitton won the category of “Top international fashion brand”. The PETRA readers voted Boss Black the “most beautiful advertising motif” and the PETRA editors presented the “Newcomer of the Year” award to Silke Wilhelm.

The guests sipped wine and sparkling white wine from glasses of the VIÑA range by SCHOTT ZWIESEL. The special glassmaking company represents a clear philosophy: only a few shapes depict the aromas of various wines. The result is eight glass types with a no-frills, stable design. The glasses of the VIÑA range are uncomplicated and individual, easy to hold and make the elegant wine they contain shine with a shimmering transparency. Just right for glamorous events, such as the PETRA Fashion Award.

Zwiesel Kristallglas: For more than 130 years, Zwiesel Kristallglas has been combining handcrafted perfection and state-of-the-art technology in glass manufacture. With first-class products, Zwiesel Kristallglas fulfils the high requirements of professional users and private households. Three successful brands cater for the entire spectrum of table and wine culture and supply elegant interior design accessories. Consistent investment in new products and technologies, such as the Tritan® technology, have earned the renowned brand SCHOTT ZWIESEL the position as an innovative leader. SCHOTT ZWIESEL is currently the global market leader for crystal glass for international top restaurants and hotels. The exclusive, hand-blown crystal glass collections of the lifestyle brand ZWIESEL1872 represent a perfect marriage of traditions and modern trends: they reflect the enjoyment of fine wines and the beautiful things in life. JENAER GLAS, one of Germany’s biggest established brands, which has been part of the brand portfolio of Zwiesel Kristallglas since 2007, supplies timelessly beautiful product solutions for the field of food & lifestyle. The company has 750 employees in the Group and in the foreign branches. The products are distributed in 120 countries worldwide. In the 2006/2007 business year, Zwiesel Kristallglas generated a turnover of more than 70 million euros. The company’s successful strategy was awarded the “Turnarounder des Jahres” (“Turnaround Company of the Year”) prize in 2006. For further information, please see: